Thursday, April 7, 2011

Beaba Next Gen Keeps it Rolling

Williams Sonoma is promoting the new Beaba products that accompany their baby food cooker/processor. I love, love the new Stackable Formula & Snack containers! Practical, realistic, still fun - someone who's familiar with the daily process of schlepping small amounts of many things for babies designed this. After trying it, they could stand to improve the screw threads - a simple quarter turn to lock would've been more solid, but more expensive to manufacture.Now if only they'd re-visit their food portioning freezer trays. Yes, they're cute, and I get the whole flower thing, but they're completely impractical to fit into your freezer or fridge. Give us the right shape, Beaba!

1 comment:

  1. agreed... flowers are cute.. but not functional... except maybe on Valentines Day, Mother's Day, and your anniversary..

    Functionally, its pretty cool. I have always liked the tiffin box concept, so its nice to see it brought to the American and kid market.