Sunday, February 15, 2009

Snobject: Beaba Babycook Line

This baby product line recently launched at Williams-Sonoma, and it's a hit out of the ballpark. Parent blogs are lighting up about the mini-cooker-processor and the line is expanding quickly to offer storage items and utensils. Haven't checked to see which baby outlets are carrying it, but parents are already seeking to buy lightly used ones--always a good sign that your product has made a real connection with consumer parents. Resale value is tracking at 50-75% MSRP.Find them here

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